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Crave vs Hill's Ideal Balance

Crave vs. Hill's Ideal Balance

In this comparison article for Crave vs Hill's Ideal Balance, we'll highlight the key differences between these two pet food brands. To properly compare Crave and Hill's Ideal Balance, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Hill's Ideal Balance vs Crave comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Crave Review Page or Hill's Ideal Balance Review Page.

Guaranteed Analysis: Hill's Ideal Balance vs. Crave

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Crave Dog Food vs. Hill's Ideal Balance Dog Food

Dry Dog Food Crave Hill's Ideal Balance
Crude Protein 37.8% 23.5%
Crude Fat 18.9% 17.8%
Crude Fiber 3.9% 1.6%
Wet/Canned Dog Food Crave Hill's Ideal Balance
Crude Protein 53.7% 26.6%
Crude Fat 26.4% 19.7%
Crude Fiber 4.5% 4.8%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

On average, Crave dry dog food recipes contain 14.33% more protein than Hill's Ideal Balance recipes. Clearly, there is a significant difference between the protein content of Hill's Ideal Balance and Crave. Similarly, Crave wet dog foods provide significantly more protein than Hill's Ideal Balance wet foods.


Crude Fat Comparison For Dog Food

Like protein, fats are an essential part of a dog's body. Fats are needed for the proper development and function of the canine body.

As you can see, Hill's Ideal Balance and Crave guarantee a similar amount of crude fat. For wet dog foods, Crave provides more fat (about 6.77% more).


If you look at the average percentages of crude fiber, you'll notice that Crave typically guarantees 2.27% more fiber. This is a fairly small difference between Crave and Hill's Ideal Balance, but still worth mentioning. For wet dog foods, Hill's Ideal Balance and Crave provide roughly the same amount of fiber.

Crave Cat Food vs. Hill's Ideal Balance Cat Food

Dry Cat Food Crave Hill's Ideal Balance
Crude Protein 44.7% 32.5%
Crude Fat 19.6% 21.9%
Crude Fiber 4.7% 0.9%
Wet/Canned Cat Food Crave Hill's Ideal Balance
Crude Protein 53.0% 43.6%
Crude Fat 26.4% 22.1%
Crude Fiber 4.9% 3.3%

Crude Protein Comparison For Cat Food

Cats require twenty-two amino acids to sustain life. Eleven of these amino acids are synthesized naturally, the remaining eleven are consumed. Protein is the nutrient which provides some or all of these eleven essential amino acids.

When you look at the average percentages of crude protein for dry cat food, it's clear that Crave provides significantly more protein. On average, Crave guarantees about 12.22% more protein than Hill's Ideal Balance. Similarly, Crave wet cat foods provide significantly more protein than Hill's Ideal Balance wet foods.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Help transport nutrients across cell membranes
  • Fats produce metabolites, which help control inflammation
  • Maintain healthy blood pressure
  • Slow the growth of yeast infections
  • Fats improve the taste/texture of food.

According to our data, Hill's Ideal Balance guarantees 2.32% more fat than Crave. Although this difference is relatively small, it's still a notable difference. In addition, Crave wet cat foods also provide more fat than Hill's Ideal Balance wet foods.


There is a small difference between the fiber content of Crave and Hill's Ideal Balance. We can see that Crave guarantees about 3.74% more fiber than Hill's Ideal Balance. For wet cat foods, Crave and Hill's Ideal Balance provide roughly the same amount of fiber.

Crave Pet Food Ingredients vs. Hill's Ideal Balance Pet Food Ingredients

Crave and Hill's Ideal Balance both use the following controversial ingredients in many of their products:

Pea Protein
Pork Plasma
Caramel Color
Tomato Pomace

Here are some of the controversial ingredients used only by Hill's Ideal Balance.

Caramel
Canola Oil
Brewers Rice
Powdered Cellulose
Dried Tomato Pomace
Pea Protein Concentrate

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Crave and Hill's Ideal Balance both use the following harmful ingredients in many of their products:

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Crave & Hill's Ideal Balance?

According to our records, neither brand has issued any product recalls. Therefore, consumers have no reason to question the safety of Crave or Hill's Ideal Balance pet food products.

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Crave Hill's Ideal Balance
Per Pound $1.99 $1.98
Per Calorie $0.0012 $0.0011
Dry Cat Food Crave Hill's Ideal Balance
Per Pound $3.34 $2.49
Per Calorie $0.0019 $0.0013
Wet Dog Food Crave Hill's Ideal Balance
Per Pound $2.51 $3.32
Per Calorie $0.0052 $0.0100
Wet Cat Food Crave Hill's Ideal Balance
Per Pound $6.71 $7.12
Per Calorie $0.0147 $0.0160

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Crave or Hill's Ideal Balance, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Crave or Hill's Ideal Balance will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Crave and Hill's Ideal Balance. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Crave Pet Foods

You can purchase Crave pet foods from the following stores:


22 Recipes In-Stock Today

14 Recipes In-Stock Today

5 Recipes In-Stock Today

Where To Buy Hill's Ideal Balance Pet Foods

You can purchase Hill's Ideal Balance pet food products from these retailers:


10 Recipes In-Stock Today

1 Recipes In-Stock Today

2 Recipes In-Stock Today

4 Recipes In-Stock

Type Of Pet Foods Available

Product Crave Hill's Ideal Balance
Dry Dog Food 4 Recipes 6 Recipes
Wet Dog Food 8 Recipes 2 Recipes
Dog Treats 3 Treats
Dry Cat Food 5 Recipes 4 Recipes
Wet Cat Food 10 Recipes 2 Recipes
Cat Treats

Compare Pet Food Prices Across Multiple Pet Stores