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Crave vs Zignature

Crave vs. Zignature

In this comparison article for Crave vs Zignature, we'll highlight the key differences between these two pet food brands. To properly compare Crave and Zignature, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Zignature vs Crave comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Crave Review Page or Zignature Review Page.

Guaranteed Analysis: Zignature vs. Crave

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Crave Dog Food vs. Zignature Dog Food

Dry Dog Food Crave Zignature
Crude Protein 37.8% 32.8%
Crude Fat 18.9% 17.1%
Crude Fiber 3.9% 5.7%
Wet/Canned Dog Food Crave Zignature
Crude Protein 53.7% 43.7%
Crude Fat 26.4% 24.8%
Crude Fiber 4.5% 6.2%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

There is a relatively large difference between the protein content of Crave and Zignature. On average, Zignature dry dog food recipes contain 5.00% less protein than Crave recipes. In addition, Crave wet dog foods also provide more protein than Zignature wet foods.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

There is a relatively insignificant difference between the crude fat content of the two brands. With regards to wet dog food, Crave and Zignature also provide roughly the same amount of crude fat.


Both brands provide roughly the same amount of crude fiber. With regards to wet dog food, Zignature and Crave also provide roughly the same amount of crude fiber.

Crave Pet Food Ingredients vs. Zignature Pet Food Ingredients

Here are some of the controversial ingredients used only by Crave.

Pea Protein
Pork Plasma
Caramel Color
Tomato Pomace

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by Crave.

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Crave & Zignature?

According to our records, neither brand has issued any product recalls. Therefore, consumers have no reason to question the safety of Crave or Zignature pet food products.

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Crave Zignature
Per Pound $1.99 $2.85
Per Calorie $0.0012 $0.0022
Wet Dog Food Crave Zignature
Per Pound $2.51 $4.45
Per Calorie $0.0052 $0.0090

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Crave or Zignature, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Crave or Zignature will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Crave and Zignature. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Crave Pet Foods

You can purchase Crave pet foods from the following stores:


22 Recipes In-Stock Today

14 Recipes In-Stock Today

5 Recipes In-Stock Today

Where To Buy Zignature Pet Foods

You can purchase Zignature pet food products from these retailers:


30 Recipes In-Stock Today

26 Recipes In-Stock Today

4 Recipes In-Stock Today

23 Recipes In-Stock Today

14 Recipes In-Stock

Type Of Pet Foods Available

Product Crave Zignature
Dry Dog Food 4 Recipes 18 Recipes
Wet Dog Food 8 Recipes 13 Recipes
Dog Treats 13 Treats
Dry Cat Food 5 Recipes
Wet Cat Food 10 Recipes
Cat Treats

Compare Pet Food Prices Across Multiple Pet Stores