I and Love and You vs Hill's Ideal Balance

I and Love and You vs. Hill's Ideal Balance

In this comparison article for I and Love and You vs Hill's Ideal Balance, we'll highlight the key differences between these two pet food brands. To properly compare I and Love and You and Hill's Ideal Balance, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Hill's Ideal Balance vs I and Love and You comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our I and Love and You Review Page or Hill's Ideal Balance Review Page.

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Guaranteed Analysis: Hill's Ideal Balance vs. I and Love and You

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

I and Love and You Dog Food vs. Hill's Ideal Balance Dog Food

Dry Dog Food I and Love and You Hill's Ideal Balance
Crude Protein 32.6% 23.5%
Crude Fat 15.0% 17.8%
Crude Fiber 5.5% 1.6%
Wet/Canned Dog Food I and Love and You Hill's Ideal Balance
Crude Protein 44.4% 26.6%
Crude Fat 18.9% 19.7%
Crude Fiber 5.6% 4.8%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

When you look at the average percentages of crude protein for dry dog food, it's clear that I and Love and You provides significantly more protein. On average, I and Love and You guarantees about 9.15% more protein than Hill's Ideal Balance. Similarly, I and Love and You wet dog foods provide significantly more protein than Hill's Ideal Balance wet foods.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

According to our data, Hill's Ideal Balance guarantees 2.84% more protein than I and Love and You. Although this difference is relatively small, it's still a notable difference. For wet dog foods, Hill's Ideal Balance and I and Love and You provide roughly the same amount of fat.


There is a small difference between the fiber content of I and Love and You and Hill's Ideal Balance. We can see that I and Love and You guarantees about 3.90% more fiber than Hill's Ideal Balance. For wet dog foods, I and Love and You and Hill's Ideal Balance provide roughly the same amount of fiber.

I and Love and You Cat Food vs. Hill's Ideal Balance Cat Food

Dry Cat Food I and Love and You Hill's Ideal Balance
Crude Protein 43.0% 32.7%
Crude Fat 17.9% 22.5%
Crude Fiber 4.8% 0.9%
Wet/Canned Cat Food I and Love and You Hill's Ideal Balance
Crude Protein 47.0% 43.6%
Crude Fat 19.8% 22.1%
Crude Fiber 3.7% 3.3%

Crude Protein Comparison For Cat Food

Protein is an extremely important part of your cat's diet. Without sufficient protein, cats can develop a wide-range of serious health problems.

The comparison table above shows that I and Love and You dry cat foods provide significantly more protein than Hill's Ideal Balance. More specifically, I and Love and You guarantees at least 10.29% more protein. For wet cat foods, I and Love and You typically provides a little more protein (about 3.37% more).


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Fats help with the digestion and absorption of fat-soluble vitamins
  • Reduce inflammation associated with arthritis
  • Slow the growth of yeast infections
  • Prevent or reduce the likelihood of certain heart problems.
  • Aid in the development of the retina and visual cortex.

Our analysis shows that Hill's Ideal Balance guarantees 4.53% more fat than I and Love and You dry cat food recipes. For wet cat foods, Hill's Ideal Balance typically provides a little more fat (about 2.26% more).


According to our average data, Hill's Ideal Balance typically provides less fiber than I and Love and You. However, this difference is relatively small and doesn't represent a significant difference between the two brands. For wet cat foods, I and Love and You and Hill's Ideal Balance provide roughly the same amount of fiber.

I and Love and You Pet Food Ingredients vs. Hill's Ideal Balance Pet Food Ingredients

I and Love and You and Hill's Ideal Balance both use the following controversial ingredients in many of their products:

Pea Protein

Here are some of the controversial ingredients used only by I and Love and You.

Canola Oil (Preserved With Mixed Tocopherols)
Canola Oil (Preserved With Mixed Tocopherols And Citric Acid)

Here are some of the controversial ingredients used only by Hill's Ideal Balance.

Caramel
Canola Oil
Pork Plasma
Brewers Rice
Caramel Color
Tomato Pomace
Powdered Cellulose
Dried Tomato Pomace
Pea Protein Concentrate

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by Hill's Ideal Balance.

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of I and Love and You & Hill's Ideal Balance?

I and Love and You has been recalled once.

  • July 14, 2015: Salmonella

According to our records, Hill's Ideal Balance has never been recalled.

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food I and Love and You Hill's Ideal Balance
Per Pound $5.27 $2.04
Per Calorie $0.0033 $0.0012
Dry Cat Food I and Love and You Hill's Ideal Balance
Per Pound $2.88 $2.91
Per Calorie $0.0018 $0.0017
Wet Dog Food I and Love and You Hill's Ideal Balance
Per Pound $2.65 $3.22
Per Calorie $0.0068 $0.0095
Wet Cat Food I and Love and You Hill's Ideal Balance
Per Pound $6.31 $7.57
Per Calorie $0.0136 $0.0163

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding I and Love and You or Hill's Ideal Balance, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for I and Love and You or Hill's Ideal Balance will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for I and Love and You and Hill's Ideal Balance. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with retailers featured in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy I and Love and You Pet Foods

You can purchase I and Love and You pet foods from the following stores:








Where To Buy Hill's Ideal Balance Pet Foods

You can purchase Hill's Ideal Balance pet food products from these retailers:









Type Of Pet Foods Available

Product I and Love and You Hill's Ideal Balance
Dry Dog Food 9 Recipes 6 Recipes
Wet Dog Food 5 Recipes 2 Recipes
Dog Treats 13 Treats 3 Treats
Dry Cat Food 5 Recipes 4 Recipes
Wet Cat Food 9 Recipes 2 Recipes
Cat Treats

Compare Pet Food Prices Across Multiple Pet Stores

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