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Iams vs Kibbles 'n Bits

Iams vs. Kibbles 'n Bits

In this comparison article for Iams vs Kibbles 'n Bits, we'll highlight the key differences between these two pet food brands. To properly compare Iams and Kibbles 'n Bits, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Kibbles 'n Bits vs Iams comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Iams Review Page or Kibbles 'n Bits Review Page.

Guaranteed Analysis: Kibbles 'n Bits vs. Iams

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Iams Dog Food vs. Kibbles 'n Bits Dog Food

Dry Dog Food Iams Kibbles 'n Bits
Crude Protein 27.6% 23.7%
Crude Fat 14.9% 9.8%
Crude Fiber 5.1% 5.4%
Wet/Canned Dog Food Iams Kibbles 'n Bits
Crude Protein 42.0% 44.4%
Crude Fat 24.0% 16.7%
Crude Fiber 5.8% 8.3%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

There is a small difference between the protein content of Iams and Kibbles 'n Bits. We can see that Iams guarantees about 3.93% more protein than Kibbles 'n Bits. In addition, Kibbles 'n Bits wet dog foods also provide more protein than Iams wet foods.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

There is a relatively large difference between the fat content of Iams and Kibbles 'n Bits. On average, Kibbles 'n Bits dry dog food recipes contain 5.18% less fat than Iams recipes. In addition, Iams wet dog foods also provide more fat than Kibbles 'n Bits wet foods.


There is a relatively insignificant difference between the crude fiber content of the two brands. For wet dog foods, Kibbles 'n Bits typically provides a little more fiber (about 2.50% more).

Iams Pet Food Ingredients vs. Kibbles 'n Bits Pet Food Ingredients

Iams and Kibbles 'n Bits both use the following controversial ingredients in many of their products:

Liver
Iron Oxide
Caramel Color
Meat By-Products
Animal Fat (Preserved With Mixed Tocopherols)

Here are some of the controversial ingredients used only by Iams.

Caramel
Beet Pulp
Corn Meal
Canola Oil
Corn Grits
Canola Meal
Fish Digest
Ground Corn
Pea Protein
Brewers Rice
Wheat Gluten
Tomato Pomace
Vegetable Oil
Feeding Oatmeal
Poultry Giblets
Beef By-Products
Corn Gluten Meal
Ground Yellow Corn
Powdered Cellulose
Chicken By-Products
Dried Meat By-Products
Chicken By-Product Meal
Ground Whole Grain Corn
Poultry By-Product Meal
Soybean Protein Isolate
Poultry Fat (Preserved With Mixed Tocopherols)

Here are some of the controversial ingredients used only by Kibbles 'n Bits.

Corn
Corn Syrup
Whole Wheat
Ground Wheat
Animal Digest
Soybean Flour
Garlic Extract
Wheat Middlings
Soybean Protein Concentrate

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Iams and Kibbles 'n Bits both use the following harmful ingredients in many of their products:

Red 40
Yellow 5
Yellow 6

Here are some of the harmful ingredients used only by Iams.

Blue 2
Corn Oil
Ethoxyquin
Added Color
Menadione Sodium Bisulfite Complex
Menadione Dimethylpyrimidinol Bisulfite

Here are some of the harmful ingredients used only by Kibbles 'n Bits.

Bha
Red 3
Blue 1
Red 40 Lake
Yellow 6 Lake
Propylene Glycol
Animal Fat (Preserved With Bha)
Animal Fat (Preserved With Bha/Bht)

Product Safety: Recall History of Iams & Kibbles 'n Bits?

Iams has been recalled 2 times.

  • Aug. 14, 2013: Salmonella
  • July 30, 2010: Salmonella

Kibbles 'n Bits has been recalled once.

  • Feb. 15, 2018: pentobarbital

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Iams Kibbles 'n Bits
Per Pound $1.33 $0.68
Per Calorie $0.0008 $0.0005
Wet Dog Food Iams Kibbles 'n Bits
Per Pound $1.72 $1.76
Per Calorie $0.0035 $0.0047

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Iams or Kibbles 'n Bits, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Iams or Kibbles 'n Bits will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Iams and Kibbles 'n Bits. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Iams Pet Foods

You can purchase Iams pet foods from the following stores:


38 Recipes In-Stock Today

29 Recipes In-Stock Today

28 Recipes In-Stock Today

1 Recipes In-Stock Today

Where To Buy Kibbles 'n Bits Pet Foods

You can purchase Kibbles 'n Bits pet food products from these retailers:


14 Recipes In-Stock Today

3 Recipes In-Stock Today

Type Of Pet Foods Available

Product Iams Kibbles 'n Bits
Dry Dog Food 28 Recipes 9 Recipes
Wet Dog Food 10 Recipes 6 Recipes
Dog Treats
Dry Cat Food 12 Recipes
Wet Cat Food 31 Recipes
Cat Treats 2 Treats

Compare Pet Food Prices Across Multiple Pet Stores