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Instinct vs Ziwi Peak

Instinct vs. Ziwi Peak

In this comparison article for Instinct vs Ziwi Peak, we'll highlight the key differences between these two pet food brands. To properly compare Instinct and Ziwi Peak, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Ziwi Peak vs Instinct comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Instinct Review Page or Ziwi Peak Review Page.

Guaranteed Analysis: Ziwi Peak vs. Instinct

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Instinct Dog Food vs. Ziwi Peak Dog Food

Dry Dog FoodInstinctZiwi Peak
Crude Protein36.2%45.1%
Crude Fat24.1%34.8%
Crude Fiber4.4%2.7%
Wet/Canned Dog FoodInstinctZiwi Peak
Crude Protein42.1%43.9%
Crude Fat27.7%26.0%
Crude Fiber10.0%7.6%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

The comparison table above shows that Ziwi Peak dry dog foods provide significantly more protein than Instinct. More specifically, Ziwi Peak guarantees at least 8.90% more protein. For wet dog foods, Ziwi Peak and Instinct provide roughly the same amount of protein.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

Ziwi Peak dry dog foods clearly provides more fat than Instinct. In fact, the difference between the fat content is roughly 10.61%, which is a significant amount. For wet dog foods, Instinct and Ziwi Peak provide roughly the same amount of fat.


There is a relatively insignificant difference between the crude fiber content of the two brands. For wet dog foods, Instinct typically provides a little more fiber (about 2.38% more).

Instinct Cat Food vs. Ziwi Peak Cat Food

Dry Cat FoodInstinctZiwi Peak
Crude Protein43.7%46.3%
Crude Fat25.4%32.8%
Crude Fiber3.7%2.3%
Wet/Canned Cat FoodInstinctZiwi Peak
Crude Protein47.1%45.9%
Crude Fat25.0%24.5%
Crude Fiber8.6%7.7%

Crude Protein Comparison For Cat Food

Cats require twenty-two amino acids to sustain life. Eleven of these amino acids are synthesized naturally, the remaining eleven are consumed. Protein is the nutrient which provides some or all of these eleven essential amino acids.

There is a small difference between the protein content of Ziwi Peak and Instinct. We can see that Ziwi Peak guarantees about 2.62% more protein than Instinct. For wet cat foods, Instinct and Ziwi Peak provide roughly the same amount of protein.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Fats help with the digestion and absorption of fat-soluble vitamins
  • Reduce inflammation associated with arthritis
  • Slow the growth of yeast infections
  • Prevent or reduce the likelihood of certain heart problems.
  • Aid in the development of the retina and visual cortex.

There is a relatively large difference between the fat content of Ziwi Peak and Instinct. On average, Instinct dry cat food recipes contain 7.43% less fat than Ziwi Peak recipes. For wet cat foods, Instinct and Ziwi Peak provide roughly the same amount of fat.


Both brands provide roughly the same amount of crude fiber. With regards to wet cat food, Instinct and Ziwi Peak also provide roughly the same amount of crude fiber.

Instinct Pet Food Ingredients vs. Ziwi Peak Pet Food Ingredients

Here are some of the controversial ingredients used only by Instinct.

Garlic
Canola Oil
Pea Protein
Tomato Pomace
Dried Tomato Pomace
Canola Oil (Preserved With Mixed Tocopherols)
Canola Oil (Preserved With Mixed Tocopherols And Citric Acid)

Here are some of the controversial ingredients used only by Ziwi Peak.

Lamb Plasma

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by Instinct.

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Instinct & Ziwi Peak?

Instinct has been recalled 2 times.

  • July 24, 2015: Salmonella
  • Feb. 15, 2013: Pieces of clear plastic in bag

According to our records, Ziwi Peak has never been recalled.

Price Comparison: Which Brand Is More Expensive?

Dry Dog FoodInstinctZiwi Peak
Per Pound$8.93$24.49
Per Calorie$0.0044$0.0106
Dry Cat FoodInstinctZiwi Peak
Per Pound$11.49$31.18
Per Calorie$0.0057$0.0134
Wet Dog FoodInstinctZiwi Peak
Per Pound$6.31$9.34
Per Calorie$0.0107$0.0161
Wet Cat FoodInstinctZiwi Peak
Per Pound$8.87$15.68
Per Calorie$0.0179$0.0279

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Instinct or Ziwi Peak, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Instinct or Ziwi Peak will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Instinct and Ziwi Peak. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Instinct Pet Foods

You can purchase Instinct pet foods from the following stores:


84 Recipes In-Stock Today

59 Recipes In-Stock Today

67 Recipes In-Stock Today

17 Recipes In-Stock Today

Where To Buy Ziwi Peak Pet Foods

You can purchase Ziwi Peak pet food products from these retailers:


40 Recipes In-Stock Today

20 Recipes In-Stock Today

28 Recipes In-Stock Today

22 Recipes In-Stock Today

Type Of Pet Foods Available

ProductInstinctZiwi Peak
Dry Dog Food37 Recipes9 Recipes
Wet Dog Food10 Recipes9 Recipes
Dog TreatsNone11 Treats
Dry Cat Food20 Recipes5 Recipes
Wet Cat Food16 Recipes10 Recipes
Cat TreatsNoneNone

Top Rated Instinct Recipes

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Raw Boost Grain-Free Recipe With Real Chicken
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Original Canned Real Chicken Recipe
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Raw Boost Grain-Free Recipe With Real Chicken
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Original Canned Real Chicken Recipe
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Top Rated Ziwi Peak Recipes

Dog Food
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Air-Dried Dog Food New Zealand Beef Recipe
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Dog Food
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Canned Dog Food New Zealand Mackerel & Lamb Recipe
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Cat Food
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Air-Dried Cat Food New Zealand Beef Recipe
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Cat Food
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Canned Cat Food NZ Beef Recipe
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