Natural Balance vs. I and Love and You

Natural Balance vs I and Love and You

In this comparison article for Natural Balance vs I and Love and You, we'll highlight the key differences between these two pet food brands. To properly compare Natural Balance and I and Love and You, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this I and Love and You vs Natural Balance comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Natural Balance Review Page or I and Love and You Review Page.

Guaranteed Analysis: I and Love and You vs. Natural Balance

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Natural Balance Dog Food vs. I and Love and You Dog Food

Dry Dog Food Natural Balance I and Love and You
Crude Protein 25.8% 32.3%
Crude Fat 12.6% 14.6%
Crude Fiber 5.0% 5.6%
Wet/Canned Dog Food Natural Balance I and Love and You
Crude Protein 38.7% 44.4%
Crude Fat 19.3% 17.8%
Crude Fiber 7.0% 5.6%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

Natural Balance dry recipes contain 6.53% less protein than I and Love and You dry recipes. This difference in protein content is a notable difference between I and Love and You and Natural Balance. In addition, I and Love and You wet dog foods also provide more protein than Natural Balance wet foods.


Crude Fat Comparison For Dog Food

Dietary fats serves a multitude of roles in the proper development and function of our canine companions. Here are some of the benefits (not exhaustive):

  • Help produce prostaglandins, which reduce inflammation among other critical functions.
  • Aid in the absorption of fat-soluble vitamins
  • Improve skin and coat health
  • Improve the palatially of your dog's food

Both brands provide roughly the same amount of crude fat. With regards to wet dog food, Natural Balance and I and Love and You also provide roughly the same amount of crude fat.


As you can see, Natural Balance and I and Love and You guarantee a similar amount of crude fiber. With regards to wet dog food, Natural Balance and I and Love and You also provide roughly the same amount of crude fiber.

Natural Balance Cat Food vs. I and Love and You Cat Food

Dry Cat Food Natural Balance I and Love and You
Crude Protein 35.8% 43.8%
Crude Fat 13.8% 18.0%
Crude Fiber 5.7% 4.5%
Wet/Canned Cat Food Natural Balance I and Love and You
Crude Protein 46.9% 47.0%
Crude Fat 19.6% 19.3%
Crude Fiber 7.0% 3.7%

Crude Protein Comparison For Cat Food

Protein is an extremely important part of your cat's diet. Without sufficient protein, cats can develop a wide-range of serious health problems.

I and Love and You dry cat foods clearly provides more protein than Natural Balance. In fact, the difference between the protein content is roughly 8.01%, which is a significant amount. For wet cat foods, I and Love and You and Natural Balance provide roughly the same amount of protein.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Aid in the digestion and absorption of fat-soluble vitamins
  • Improve the health of skin/coat
  • Slow the growth of yeast infections
  • Slow the development and spread of certain type of cancers.
  • Maintain healthy blood pressure

The table shows that Natural Balance provides far less fat than I and Love and You. The difference in fat content is roughly 4.16%. For wet cat foods, Natural Balance and I and Love and You provide roughly the same amount of fat.


I and Love and You and Natural Balance both provide roughly the same amount of crude fiber. For wet cat foods, Natural Balance typically provides a little more fiber (about 3.35% more).

Natural Balance Pet Food Ingredients vs. I and Love and You Pet Food Ingredients

Natural Balance and I and Love and You both use the following controversial ingredients in many of their products:

Pea Protein
Canola Oil (Preserved With Mixed Tocopherols)
Canola Oil (Preserved With Mixed Tocopherols And Citric Acid)

Here are some of the controversial ingredients used only by Natural Balance.

Beet Pulp
Canola Oil
Brewers Rice
Caramel Color
Tomato Pomace
Poultry Giblets

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by Natural Balance.

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Natural Balance & I and Love and You?

Natural Balance has been recalled 5 times.

  • July 21, 2007: ofbotulinum toxin
  • May 4, 2012: Salmonella
  • June 18, 2010: Salmonella
  • April 27, 2007: Melamine
  • April 17, 2007: Melamine

I and Love and You has been recalled once.

  • July 14, 2015: Salmonella

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Natural Balance I and Love and You
Per Pound $2.56 $5.76
Per Calorie $0.0016 $0.0037
Dry Cat Food Natural Balance I and Love and You
Per Pound $3.44 $2.99
Per Calorie $0.0022 $0.0019
Wet Dog Food Natural Balance I and Love and You
Per Pound $4.51 $2.78
Per Calorie $0.0091 $0.0067
Wet Cat Food Natural Balance I and Love and You
Per Pound $4.83 $6.23
Per Calorie $0.0104 $0.0133

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Natural Balance or I and Love and You, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Natural Balance or I and Love and You will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Natural Balance and I and Love and You. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with retailers featured in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Natural Balance and I and Love and You Pet Foods

You can purchase Natural Balance pet foods from the following stores:


You can purchase I and Love and You pet food products from these retailers:

 

Type Of Pet Foods Available

Product Natural Balance I and Love and You
Dry Dog Food 25 Recipes 7 Recipes
Wet Dog Food 31 Recipes 5 Recipes
Dog Treats 30 Treats 13 Treats
Dry Cat Food 13 Recipes 4 Recipes
Wet Cat Food 38 Recipes 9 Recipes
Cat Treats 3 Treats

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