Pure Balance vs Wild Frontier

Pure Balance vs. Wild Frontier

In this comparison article for Pure Balance vs Wild Frontier, we'll highlight the key differences between these two pet food brands. To properly compare Pure Balance and Wild Frontier, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Wild Frontier vs Pure Balance comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Pure Balance Review Page or Wild Frontier Review Page.

Guaranteed Analysis: Wild Frontier vs. Pure Balance

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Pure Balance Dog Food vs. Wild Frontier Dog Food

Dry Dog Food Pure Balance Wild Frontier
Crude Protein 29.2% 35.6%
Crude Fat 16.7% 17.4%
Crude Fiber 5.6% 3.9%
Wet/Canned Dog Food Pure Balance Wild Frontier
Crude Protein 34.6% 53.2%
Crude Fat 24.6% 24.0%
Crude Fiber 7.2% 5.1%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

Our analysis shows that Wild Frontier guarantees 6.35% more protein than Pure Balance dry dog food recipes. In addition, Wild Frontier wet dog foods also provide more protein than Pure Balance wet foods.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

Pure Balance and Wild Frontier both provide roughly the same amount of crude fat. With regards to wet dog food, Pure Balance and Wild Frontier also provide roughly the same amount of crude fat.


There is a relatively insignificant difference between the crude fiber content of the two brands. For wet dog foods, Pure Balance typically provides a little more fiber (about 2.11% more).

Pure Balance Cat Food vs. Wild Frontier Cat Food

Dry Cat Food Pure Balance Wild Frontier
Crude Protein 39.9% 45.2%
Crude Fat 17.7% 19.6%
Crude Fiber 5.9% 4.6%
Wet/Canned Cat Food Pure Balance Wild Frontier
Crude Protein 42.0% 54.7%
Crude Fat 25.4% 27.8%
Crude Fiber 7.2% 5.0%

Crude Protein Comparison For Cat Food

Protein is an extremely important part of your cat's diet. Without sufficient protein, cats can develop a wide-range of serious health problems.

There is a relatively large difference between the protein content of Wild Frontier and Pure Balance. On average, Pure Balance dry cat food recipes contain 5.30% less protein than Wild Frontier recipes. In addition, Wild Frontier wet cat foods also provide more protein than Pure Balance wet foods.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Fats help with the digestion and absorption of fat-soluble vitamins
  • Reduce inflammation associated with arthritis
  • Slow the growth of yeast infections
  • Prevent or reduce the likelihood of certain heart problems.
  • Aid in the development of the retina and visual cortex.

Both brands provide roughly the same amount of crude fat. For wet cat foods, Wild Frontier typically provides a little more fat (about 2.40% more).


As you can see, Wild Frontier and Pure Balance guarantee a similar amount of crude fiber. For wet cat foods, Pure Balance typically provides a little more fiber (about 2.23% more).

Pure Balance Pet Food Ingredients vs. Wild Frontier Pet Food Ingredients

Pure Balance and Wild Frontier both use the following controversial ingredients in many of their products:

Pea Protein

Here are some of the controversial ingredients used only by Pure Balance.

Canola Oil
Brewers Rice
Garlic Powder
Pea Protein Concentrate
Animal Fat (Preserved With Mixed Tocopherols)
Poultry Fat (Preserved With Mixed Tocopherols)

Here are some of the controversial ingredients used only by Wild Frontier.

Liver
Pork Plasma

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Pure Balance and Wild Frontier both use the following harmful ingredients in many of their products:

Menadione Sodium Bisulfite Complex

Here are some of the harmful ingredients used only by Pure Balance.

Added Color
Menadione Sodium Bisulfate Complex

Product Safety: Recall History of Pure Balance & Wild Frontier?

According to our records, neither brand has issued any product recalls. Therefore, consumers have no reason to question the safety of Pure Balance or Wild Frontier pet food products.

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Pure Balance Wild Frontier
Per Pound $1.54 $2.91
Per Calorie $0.0009 $0.0017
Dry Cat Food Pure Balance Wild Frontier
Per Pound $2.19 $3.99
Per Calorie $0.0013 $0.0023
Wet Dog Food Pure Balance Wild Frontier
Per Pound $1.78 $3.58

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Pure Balance or Wild Frontier, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Pure Balance or Wild Frontier will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Pure Balance and Wild Frontier. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Pure Balance Pet Foods

You can purchase Pure Balance pet foods from the following stores:



Where To Buy Wild Frontier Pet Foods

You can purchase Wild Frontier pet food products from these retailers:






Type Of Pet Foods Available

Product Pure Balance Wild Frontier
Dry Dog Food 7 Recipes 6 Recipes
Wet Dog Food 15 Recipes 16 Recipes
Dog Treats
Dry Cat Food 5 Recipes 6 Recipes
Wet Cat Food 4 Recipes 12 Recipes
Cat Treats 3 Treats

Compare Pet Food Prices Across Multiple Pet Stores

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