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Pure Vita vs Under The Sun

Pure Vita vs. Under The Sun

In this comparison article for Pure Vita vs Under The Sun, we'll highlight the key differences between these two pet food brands. To properly compare Pure Vita and Under The Sun, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Under The Sun vs Pure Vita comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Pure Vita Review Page or Under The Sun Review Page.

Guaranteed Analysis: Under The Sun vs. Pure Vita

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Pure Vita Dog Food vs. Under The Sun Dog Food

Dry Dog Food Pure Vita Under The Sun
Crude Protein 27.8% 27.5%
Crude Fat 16.3% 12.1%
Crude Fiber 7.2% 4.6%
Wet/Canned Dog Food Pure Vita Under The Sun
Crude Protein 48.6% 41.1%
Crude Fat 33.6% 24.5%
Crude Fiber 6.8% 6.1%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

Both brands provide roughly the same amount of crude protein. For wet dog foods, Pure Vita provides more protein (about 7.57% more).


Crude Fat Comparison For Dog Food

Dietary fats serves a multitude of roles in the proper development and function of our canine companions. Here are some of the benefits (not exhaustive):

  • Help produce prostaglandins, which reduce inflammation among other critical functions.
  • Aid in the absorption of fat-soluble vitamins
  • Improve skin and coat health
  • Improve the palatially of your dog's food

Under The Sun dry recipes contain 4.19% less fat than Pure Vita dry recipes. This difference in fat content is a notable difference between Pure Vita and Under The Sun. In addition, Pure Vita wet dog foods also provide more fat than Under The Sun wet foods.


According to our average data, Under The Sun typically provides less fiber than Pure Vita. However, this difference is relatively small and doesn't represent a significant difference between the two brands. For wet dog foods, Pure Vita and Under The Sun provide roughly the same amount of fiber.

Pure Vita Cat Food vs. Under The Sun Cat Food

Wet/Canned Cat Food Pure Vita Under The Sun
Crude Protein 50% 46.5%
Crude Fat 35.9% 22.3%
Crude Fiber 4.5% 6.7%

Crude Protein Comparison For Cat Food

Protein is an extremely important part of your cat's diet. Without sufficient protein, cats can develop a wide-range of serious health problems.

There is a small difference between the protein content of Pure Vita and Under The Sun. We can see that Pure Vita guarantees about 3.51% more protein than Under The Sun.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Aid in the digestion and absorption of fat-soluble vitamins
  • Improve the health of skin/coat
  • Slow the growth of yeast infections
  • Slow the development and spread of certain type of cancers.
  • Maintain healthy blood pressure

The comparison table above shows that Pure Vita wet cat foods provide significantly more fat than Under The Sun. More specifically, Pure Vita guarantees at least 13.57% more fat.


Pure Vita Pet Food Ingredients vs. Under The Sun Pet Food Ingredients

Pure Vita and Under The Sun both use the following controversial ingredients in many of their products:

Pea Protein

Here are some of the controversial ingredients used only by Pure Vita.

Garlic
White Rice
Dried Tomato Pomace

Here are some of the controversial ingredients used only by Under The Sun.

Canola Oil

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Pure Vita and Under The Sun both use the following harmful ingredients in many of their products:

Menadione Sodium Bisulfite Complex

Here are some of the harmful ingredients used only by Under The Sun.

Menadione Sodium Bisulfate Complex

Product Safety: Recall History of Pure Vita & Under The Sun?

According to our records, neither brand has issued any product recalls. Therefore, consumers have no reason to question the safety of Pure Vita or Under The Sun pet food products.

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Pure Vita Under The Sun
Per Pound $2.98 $2.07
Per Calorie $0.0017 $0.0014
Wet Dog Food Pure Vita Under The Sun
Per Pound $3.37 $5.25
Per Calorie $0.0061 $0.0110
Wet Cat Food Pure Vita Under The Sun
Per Pound $5.09 $6.30
Per Calorie $0.0093 $0.0142

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Pure Vita or Under The Sun, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Pure Vita or Under The Sun will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Pure Vita and Under The Sun. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Pure Vita Pet Foods

You can purchase Pure Vita pet foods from the following stores:


30 Recipes In-Stock Today

12 Recipes In-Stock Today

Where To Buy Under The Sun Pet Foods

You can purchase Under The Sun pet food products from these retailers:


20 Recipes In-Stock Today

14 Recipes In-Stock Today

20 Recipes In-Stock Today

Type Of Pet Foods Available

Product Pure Vita Under The Sun
Dry Dog Food 8 Recipes 7 Recipes
Wet Dog Food 5 Recipes 8 Recipes
Dog Treats 8 Treats
Dry Cat Food 3 Recipes
Wet Cat Food 5 Recipes 9 Recipes
Cat Treats 6 Treats

Compare Pet Food Prices Across Multiple Pet Stores