vs
Taste of the Wild vs I and Love and You

Taste of the Wild vs. I and Love and You

In this comparison article for Taste of the Wild vs I and Love and You, we'll highlight the key differences between these two pet food brands. To properly compare Taste of the Wild and I and Love and You, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this I and Love and You vs Taste of the Wild comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Taste of the Wild Review Page or I and Love and You Review Page.

Guaranteed Analysis: I and Love and You vs. Taste of the Wild

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Taste of the Wild Dog Food vs. I and Love and You Dog Food

Dry Dog FoodTaste of the WildI and Love and You
Crude Protein32.0%33.8%
Crude Fat17.8%15.4%
Crude Fiber4.6%5.0%
Wet/Canned Dog FoodTaste of the WildI and Love and You
Crude Protein45%42.1%
Crude Fat20.6%18.1%
Crude Fiber5.6%5.5%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

As you can see, Taste of the Wild and I and Love and You guarantee a similar amount of crude protein. For wet dog foods, Taste of the Wild typically provides a little more protein (about 2.95% more).


Crude Fat Comparison For Dog Food

Like protein, fats are an essential part of a dog's body. Fats are needed for the proper development and function of the canine body.

If you look at the average percentages of crude fat, you'll notice that Taste of the Wild typically guarantees 2.49% more fat. This is a fairly small difference between Taste of the Wild and I and Love and You, but still worth mentioning. In addition, Taste of the Wild wet dog foods also provide more fat than I and Love and You wet foods.


Taste of the Wild and I and Love and You both provide roughly the same amount of crude fiber. With regards to wet dog food, Taste of the Wild and I and Love and You also provide roughly the same amount of crude fiber.

Taste of the Wild Cat Food vs. I and Love and You Cat Food

Dry Cat FoodTaste of the WildI and Love and You
Crude Protein38.4%43.0%
Crude Fat17.8%15.9%
Crude Fiber3.3%4.7%
Wet/Canned Cat FoodTaste of the WildI and Love and You
Crude Protein44.4%45.4%
Crude Fat16.7%18.2%
Crude Fiber8.3%5.1%

Crude Protein Comparison For Cat Food

Cats require twenty-two amino acids to sustain life. Eleven of these amino acids are synthesized naturally, the remaining eleven are consumed. Protein is the nutrient which provides some or all of these eleven essential amino acids.

The table shows that Taste of the Wild provides far less protein than I and Love and You. The difference in protein content is roughly 4.54%. For wet cat foods, I and Love and You and Taste of the Wild provide roughly the same amount of protein.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Help transport nutrients across cell membranes
  • Fats produce metabolites, which help control inflammation
  • Maintain healthy blood pressure
  • Slow the growth of yeast infections
  • Fats improve the taste/texture of food.

There is a relatively insignificant difference between the crude fat content of the two brands. With regards to wet cat food, I and Love and You and Taste of the Wild also provide roughly the same amount of crude fat.


Both brands provide roughly the same amount of crude fiber. For wet cat foods, Taste of the Wild typically provides a little more fiber (about 3.24% more).

Taste of the Wild Pet Food Ingredients vs. I and Love and You Pet Food Ingredients

Taste of the Wild and I and Love and You both use the following controversial ingredients in many of their products:

Pea Protein
Canola Oil (Preserved With Mixed Tocopherols)

Here are some of the controversial ingredients used only by Taste of the Wild.

Tomato Pomace

Here are some of the controversial ingredients used only by I and Love and You.

Garlic
Canola Oil
Powdered Cellulose
Dried Tomato Pomace

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by I and Love and You.

Menadione Sodium Bisulfate Complex
Menadione Sodium Bisulfite Complex
Menadione Sodium Disulfite Complex

Product Safety: Recall History of Taste of the Wild & I and Love and You?

Taste of the Wild has been recalled once.

  • May 5, 2012: Salmonella

I and Love and You has been recalled once.

  • July 14, 2015: Salmonella

Price Comparison: Which Brand Is More Expensive?

Dry Dog FoodTaste of the WildI and Love and You
Per Pound$2.30$6.91
Per Calorie$0.0014$0.0043
Dry Cat FoodTaste of the WildI and Love and You
Per Pound$2.97$3.67
Per Calorie$0.0018$0.0023
Wet Dog FoodTaste of the WildI and Love and You
Per Pound$3.47$5.15
Per Calorie$0.0085$0.0078
Wet Cat FoodTaste of the WildI and Love and You
Per Pound$5.72$7.28
Per Calorie$0.0132$0.0170

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Taste of the Wild or I and Love and You, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Taste of the Wild or I and Love and You will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Taste of the Wild and I and Love and You. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Taste of the Wild Pet Foods

You can purchase Taste of the Wild pet foods from the following stores:


21 Recipes In-Stock Today

26 Recipes In-Stock Today

17 Recipes In-Stock Today

18 Recipes In-Stock Today

Where To Buy I and Love and You Pet Foods

You can purchase I and Love and You pet food products from these retailers:


50 Recipes In-Stock Today

43 Recipes In-Stock Today

39 Recipes In-Stock Today

13 Recipes In-Stock Today

Type Of Pet Foods Available

ProductTaste of the WildI and Love and You
Dry Dog Food16 Recipes11 Recipes
Wet Dog Food5 Recipes6 Recipes
Dog TreatsNone11 Treats
Dry Cat Food5 Recipes7 Recipes
Wet Cat Food2 Recipes12 Recipes
Cat TreatsNone2 Treats

Top Rated Taste of the Wild Recipes

Dog Food
Taste of the Wild
Sierra Mountain Canine Recipe With Roasted Lamb
Check Price
Dog Food
Taste of the Wild
High Prairie Canine Recipe With Bison In Gravy
Check Price
Cat Food
Taste of the Wild
Canyon River Feline Recipe With Trout & Smoke-Flavored Salmon
Check Price
Cat Food
Taste of the Wild
Canyon River Feline Recipe With Trout and Salmon In Gravy
Check Price

Top Rated I and Love and You Recipes

Dog Food
I and Love and You
Naked Essentials Grain Free With Lamb + Bison
Check Price
Dog Food
I and Love and You
Wet Dog Food Gobble It Up Stew
Check Price
Cat Food
I and Love and You
Naked Essentials Grain Free With Salmon + Trout
Check Price
Cat Food
I and Love and You
Wet Cat Food Oh My Cod! Pate
Check Price