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VeRUS vs I and Love and You

VeRUS vs. I and Love and You

In this comparison article for VeRUS vs I and Love and You, we'll highlight the key differences between these two pet food brands. To properly compare VeRUS and I and Love and You, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this I and Love and You vs VeRUS comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our VeRUS Review Page or I and Love and You Review Page.

Guaranteed Analysis: I and Love and You vs. VeRUS

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

VeRUS Dog Food vs. I and Love and You Dog Food

Dry Dog FoodVeRUSI and Love and You
Crude Protein25.6%33.8%
Crude Fat14.4%15.4%
Crude Fiber4.4%5.0%
Wet/Canned Dog FoodVeRUSI and Love and You
Crude Protein39.2%42.1%
Crude Fat27.4%18.1%
Crude Fiber10.0%5.5%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

The comparison table above shows that I and Love and You dry dog foods provide significantly more protein than VeRUS. More specifically, I and Love and You guarantees at least 8.20% more protein. For wet dog foods, I and Love and You typically provides a little more protein (about 2.86% more).


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

There is a relatively insignificant difference between the crude fat content of the two brands. For wet dog foods, VeRUS provides significantly more fat (about 9.33% more).


Both brands provide roughly the same amount of crude fiber. For wet dog foods, VeRUS provides more fiber (about 4.52% more).

VeRUS Cat Food vs. I and Love and You Cat Food

Dry Cat FoodVeRUSI and Love and You
Crude Protein35.6%43.0%
Crude Fat22.2%15.9%
Crude Fiber3.3%4.7%
Wet/Canned Cat FoodVeRUSI and Love and You
Crude Protein44.4%45.4%
Crude Fat31.8%18.2%
Crude Fiber5.2%5.1%

Crude Protein Comparison For Cat Food

Cats require twenty-two amino acids to sustain life. Eleven of these amino acids are synthesized naturally, the remaining eleven are consumed. Protein is the nutrient which provides some or all of these eleven essential amino acids.

There is a relatively large difference between the protein content of I and Love and You and VeRUS. On average, VeRUS dry cat food recipes contain 7.43% less protein than I and Love and You recipes. For wet cat foods, I and Love and You and VeRUS provide roughly the same amount of protein.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Fats help with the digestion and absorption of fat-soluble vitamins
  • Reduce inflammation associated with arthritis
  • Slow the growth of yeast infections
  • Prevent or reduce the likelihood of certain heart problems.
  • Aid in the development of the retina and visual cortex.

I and Love and You dry recipes contain 6.29% less fat than VeRUS dry recipes. This difference in fat content is a notable difference between VeRUS and I and Love and You. In addition, VeRUS wet cat foods also provide more fat than I and Love and You wet foods.


As you can see, VeRUS and I and Love and You guarantee a similar amount of crude fiber. With regards to wet cat food, VeRUS and I and Love and You also provide roughly the same amount of crude fiber.

VeRUS Pet Food Ingredients vs. I and Love and You Pet Food Ingredients

VeRUS and I and Love and You both use the following controversial ingredients in many of their products:

Pea Protein

Here are some of the controversial ingredients used only by VeRUS.

Tomato Pomace

Here are some of the controversial ingredients used only by I and Love and You.

Garlic
Canola Oil
Powdered Cellulose
Dried Tomato Pomace
Canola Oil (Preserved With Mixed Tocopherols)

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

VeRUS and I and Love and You both use the following harmful ingredients in many of their products:

Menadione Sodium Bisulfite Complex

Here are some of the harmful ingredients used only by I and Love and You.

Menadione Sodium Bisulfate Complex
Menadione Sodium Disulfite Complex

Product Safety: Recall History of VeRUS & I and Love and You?

According to our records, VeRUS has never been recalled.

I and Love and You has been recalled once.

  • July 14, 2015: Salmonella

Price Comparison: Which Brand Is More Expensive?

Dry Dog FoodVeRUSI and Love and You
Per Pound$3.16$6.91
Per Calorie$0.0020$0.0043
Wet Dog FoodVeRUSI and Love and You
Per Pound$4.57$5.15
Per Calorie$0.0093$0.0078
Wet Cat FoodVeRUSI and Love and You
Per Pound$7.26$7.28
Per Calorie$0.0146$0.0170

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding VeRUS or I and Love and You, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for VeRUS or I and Love and You will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for VeRUS and I and Love and You. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy VeRUS Pet Foods

You can purchase VeRUS pet foods from the following stores:


19 Recipes In-Stock Today

Where To Buy I and Love and You Pet Foods

You can purchase I and Love and You pet food products from these retailers:


50 Recipes In-Stock Today

43 Recipes In-Stock Today

39 Recipes In-Stock Today

13 Recipes In-Stock Today

Type Of Pet Foods Available

ProductVeRUSI and Love and You
Dry Dog Food8 Recipes11 Recipes
Wet Dog Food14 Recipes6 Recipes
Dog TreatsNone11 Treats
Dry Cat Food1 Recipes7 Recipes
Wet Cat Food13 Recipes12 Recipes
Cat TreatsNone2 Treats

Top Rated VeRUS Recipes

Dog Food
VeRUS
Canine Dry Food Life Virtue Grain Free Chicken, Lentils & Yams Formula
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Dog Food
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Canine Canned Fish & Potato Pate Formula
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Cat Food
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Feline Dry Food Life Advantage Chicken Meal, Brown Rice & Oats Formula
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Cat Food
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Feline Canned Turkey, Chicken & Fish Pate Formula
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Top Rated I and Love and You Recipes

Dog Food
I and Love and You
Naked Essentials Grain Free With Lamb + Bison
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Dog Food
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Wet Dog Food Gobble It Up Stew
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Cat Food
I and Love and You
Naked Essentials Grain Free With Salmon + Trout
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Cat Food
I and Love and You
Wet Cat Food Oh My Cod! Pate
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