35% OFF
Inception
First Auto-Ship
20% OFF
Inception
First Auto-Ship w/ Code: PAWDIET20
Compare Wag To
Compare Inception To
Brands Similar To
Ingredient Reviews
35% OFF
Inception
First Auto-Ship
20% OFF
Inception
First Auto-Ship w/ Code: PAWDIET20
Wag vs. Inception
In this comparison article for Wag vs Inception, we'll highlight the key differences between these two pet food brands. To properly compare Wag and Inception, we'll use up-to-date nutritional and price information.
There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.
Throughout this Inception vs Wag comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Wag Review Page or Inception Review Page.
Guaranteed Analysis: Inception vs. Wag
According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.
All percentages used in this comparison are averages reported on a dry matter basis.
Wag Dog Food vs. Inception Dog Food
| Dry Dog Food | Wag | Inception |
| Crude Protein | 39.1% | 28.4% |
| Crude Fat | 16.9% | 17.0% |
| Crude Fiber | 5.7% | 6.8% |
Crude Protein Comparison For Dog Food
Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.
When you look at the average percentages of crude protein for dry dog food, it's clear that Wag provides significantly more protein. On average, Wag guarantees about 10.70% more protein than Inception.
Crude Fat Comparison For Dog Food
Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.
Wag and Inception both provide roughly the same amount of crude fat.
There is a relatively insignificant difference between the crude fiber content of the two brands.
Wag Pet Food Ingredients vs. Inception Pet Food Ingredients
Here are some of the controversial ingredients used only by Wag.
Product Safety: Recall History of Wag & Inception?
According to our records, neither brand has issued any product recalls. Therefore, consumers have no reason to question the safety of Wag or Inception pet food products.
Price Comparison: Which Brand Is More Expensive?
| Dry Dog Food | Wag | Inception |
| Per Pound | $2.62 | $2.05 |
| Per Calorie | $0.0016 | $0.0012 |
The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.
If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Wag or Inception, input your pet's weight into our cost analyzer widget.
Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Wag or Inception will depend on your shopping habits.
Pet owners who use our price comparison feature typically save more than 25% off retail prices for Wag and Inception. In addition, we currently have some great coupons for our readers.
- 20% Off First Auto-Ship @ PetFlow (Use Code PAWDIET20)
- 35% Off First Auto-Ship @ Chewy (No Code Required)
- 15% Off The Entire Site @ OnlyNaturalPet (Use Code AFPAWDIET)
Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!
Where To Buy Wag Pet Foods
You can purchase Wag pet foods from the following stores:
Where To Buy Inception Pet Foods
You can purchase Inception pet food products from these retailers:
Type Of Pet Foods Available
| Product | Wag | Inception |
| Dry Dog Food | 5 Recipes | 4 Recipes |
| Wet Dog Food | None | 4 Recipes |
| Dog Treats | None | 4 Treats |
| Dry Cat Food | None | 3 Recipes |
| Wet Cat Food | None | None |
| Cat Treats | None | None |
Top Rated Wag Recipes
Top Rated Inception Recipes
