Whole Earth Farms vs I and Love and You

Whole Earth Farms vs. I and Love and You

In this comparison article for Whole Earth Farms vs I and Love and You, we'll highlight the key differences between these two pet food brands. To properly compare Whole Earth Farms and I and Love and You, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this I and Love and You vs Whole Earth Farms comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Whole Earth Farms Review Page or I and Love and You Review Page.

Guaranteed Analysis: I and Love and You vs. Whole Earth Farms

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Whole Earth Farms Dog Food vs. I and Love and You Dog Food

Dry Dog Food Whole Earth Farms I and Love and You
Crude Protein 29.0% 34.4%
Crude Fat 13.9% 15.5%
Crude Fiber 5.4% 5.1%
Wet/Canned Dog Food Whole Earth Farms I and Love and You
Crude Protein 42.0% 44.4%
Crude Fat 20.5% 18.9%
Crude Fiber 6.8% 5.6%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

The table shows that Whole Earth Farms provides far less protein than I and Love and You. The difference in protein content is roughly 5.35%. For wet dog foods, I and Love and You typically provides a little more protein (about 2.43% more).


Crude Fat Comparison For Dog Food

Like protein, fats are an essential part of a dog's body. Fats are needed for the proper development and function of the canine body.

As you can see, Whole Earth Farms and I and Love and You guarantee a similar amount of crude fat. With regards to wet dog food, Whole Earth Farms and I and Love and You also provide roughly the same amount of crude fat.


I and Love and You and Whole Earth Farms both provide roughly the same amount of crude fiber. With regards to wet dog food, Whole Earth Farms and I and Love and You also provide roughly the same amount of crude fiber.

Whole Earth Farms Cat Food vs. I and Love and You Cat Food

Dry Cat Food Whole Earth Farms I and Love and You
Crude Protein 39.6% 43.0%
Crude Fat 14.8% 17.9%
Crude Fiber 4.7% 4.8%
Wet/Canned Cat Food Whole Earth Farms I and Love and You
Crude Protein 42.2% 47.0%
Crude Fat 19.7% 19.8%
Crude Fiber 12.4% 3.7%

Crude Protein Comparison For Cat Food

Cats require twenty-two amino acids to sustain life. Eleven of these amino acids are synthesized naturally, the remaining eleven are consumed. Protein is the nutrient which provides some or all of these eleven essential amino acids.

If you look at the average percentages of crude protein, you'll notice that I and Love and You typically guarantees 3.46% more protein. This is a fairly small difference between I and Love and You and Whole Earth Farms, but still worth mentioning. In addition, I and Love and You wet cat foods also provide more protein than Whole Earth Farms wet foods.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Help transport nutrients across cell membranes
  • Fats produce metabolites, which help control inflammation
  • Maintain healthy blood pressure
  • Slow the growth of yeast infections
  • Fats improve the taste/texture of food.

According to our data, I and Love and You guarantees 3.09% more fat than Whole Earth Farms. Although this difference is relatively small, it's still a notable difference. For wet cat foods, I and Love and You and Whole Earth Farms provide roughly the same amount of fat.


There is a relatively insignificant difference between the crude fiber content of the two brands. For wet cat foods, Whole Earth Farms provides significantly more fiber (about 8.76% more).

Whole Earth Farms Pet Food Ingredients vs. I and Love and You Pet Food Ingredients

Whole Earth Farms and I and Love and You both use the following controversial ingredients in many of their products:

Pea Protein

Here are some of the controversial ingredients used only by Whole Earth Farms.

Caramel Color

Here are some of the controversial ingredients used only by I and Love and You.

Canola Oil (Preserved With Mixed Tocopherols)
Canola Oil (Preserved With Mixed Tocopherols And Citric Acid)

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by I and Love and You.

Menadione Sodium Bisulfate Complex

Product Safety: Recall History of Whole Earth Farms & I and Love and You?

According to our records, Whole Earth Farms has never been recalled.

I and Love and You has been recalled once.

  • July 14, 2015: Salmonella

Price Comparison: Which Brand Is More Expensive?

Dry Dog Food Whole Earth Farms I and Love and You
Per Pound $2.01 $6.26
Per Calorie $0.0013 $0.0039
Dry Cat Food Whole Earth Farms I and Love and You
Per Pound $2.72 $3.02
Per Calorie $0.0017 $0.0019
Wet Dog Food Whole Earth Farms I and Love and You
Per Pound $3.47 $2.98
Per Calorie $0.0075 $0.0076
Wet Cat Food Whole Earth Farms I and Love and You
Per Pound $4.40 $6.75
Per Calorie $0.0101 $0.0146

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Whole Earth Farms or I and Love and You, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Whole Earth Farms or I and Love and You will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Whole Earth Farms and I and Love and You. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Whole Earth Farms Pet Foods

You can purchase Whole Earth Farms pet foods from the following stores:







Where To Buy I and Love and You Pet Foods

You can purchase I and Love and You pet food products from these retailers:









Type Of Pet Foods Available

Product Whole Earth Farms I and Love and You
Dry Dog Food 11 Recipes 9 Recipes
Wet Dog Food 15 Recipes 5 Recipes
Dog Treats 3 Treats 13 Treats
Dry Cat Food 5 Recipes 5 Recipes
Wet Cat Food 17 Recipes 9 Recipes
Cat Treats

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