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Whole Paws vs I and Love and You

Whole Paws vs. I and Love and You

In this comparison article for Whole Paws vs I and Love and You, we'll highlight the key differences between these two pet food brands. To properly compare Whole Paws and I and Love and You, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this I and Love and You vs Whole Paws comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Whole Paws Review Page or I and Love and You Review Page.

Guaranteed Analysis: I and Love and You vs. Whole Paws

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Whole Paws Dog Food vs. I and Love and You Dog Food

Dry Dog Food Whole Paws I and Love and You
Crude Protein 29.8% 33.9%
Crude Fat 17.3% 15.0%
Crude Fiber 3.3% 5.2%
Wet/Canned Dog Food Whole Paws I and Love and You
Crude Protein 40.5% 39.1%
Crude Fat 23.6% 17.0%
Crude Fiber 7.5% 5.2%

Crude Protein Comparison For Dog Food

Dogs require twenty-two amino acids to sustain life. Twelve of these amino acids are synthesized naturally, the remaining ten are consumed. Protein is the nutrient which provides some or all of these ten essential amino acids.

There is a relatively large difference between the protein content of I and Love and You and Whole Paws. On average, Whole Paws dry dog food recipes contain 4.11% less protein than I and Love and You recipes. For wet dog foods, Whole Paws and I and Love and You provide roughly the same amount of protein.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

There is a small difference between the fat content of Whole Paws and I and Love and You. We can see that Whole Paws guarantees about 2.33% more fat than I and Love and You. In addition, Whole Paws wet dog foods also provide more fat than I and Love and You wet foods.


There is a relatively insignificant difference between the crude fiber content of the two brands. For wet dog foods, Whole Paws typically provides a little more fiber (about 2.25% more).

Whole Paws Cat Food vs. I and Love and You Cat Food

Dry Cat Food Whole Paws I and Love and You
Crude Protein 33.3% 43.1%
Crude Fat 18.5% 17.1%
Crude Fiber 7.0% 5.0%
Wet/Canned Cat Food Whole Paws I and Love and You
Crude Protein 46.1% 47.0%
Crude Fat 23.3% 20.6%
Crude Fiber 5.5% 3.7%

Crude Protein Comparison For Cat Food

Cats require twenty-two amino acids to sustain life. Eleven of these amino acids are synthesized naturally, the remaining eleven are consumed. Protein is the nutrient which provides some or all of these eleven essential amino acids.

The comparison table above shows that I and Love and You dry cat foods provide significantly more protein than Whole Paws. More specifically, I and Love and You guarantees at least 9.74% more protein. For wet cat foods, I and Love and You and Whole Paws provide roughly the same amount of protein.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Fats help with the digestion and absorption of fat-soluble vitamins
  • Reduce inflammation associated with arthritis
  • Slow the growth of yeast infections
  • Prevent or reduce the likelihood of certain heart problems.
  • Aid in the development of the retina and visual cortex.

Both brands provide roughly the same amount of crude fat. For wet cat foods, Whole Paws typically provides a little more fat (about 2.70% more).


As you can see, I and Love and You and Whole Paws guarantee a similar amount of crude fiber. With regards to wet cat food, Whole Paws and I and Love and You also provide roughly the same amount of crude fiber.

Whole Paws Pet Food Ingredients vs. I and Love and You Pet Food Ingredients

Whole Paws and I and Love and You both use the following controversial ingredients in many of their products:

Canola Oil
Pea Protein
Powdered Cellulose

Here are some of the controversial ingredients used only by Whole Paws.

Poultry Giblets

Here are some of the controversial ingredients used only by I and Love and You.

Garlic
Dried Tomato Pomace
Canola Oil (Preserved With Mixed Tocopherols)

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by I and Love and You.

Menadione Sodium Bisulfate
Menadione Sodium Bisulfate Complex
Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Whole Paws & I and Love and You?

According to our records, Whole Paws has never been recalled.

I and Love and You has been recalled once.

  • July 14, 2015: Salmonella

Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Whole Paws Pet Foods

You can purchase Whole Paws pet foods from the following stores:


Where To Buy I and Love and You Pet Foods

You can purchase I and Love and You pet food products from these retailers:


38 Recipes In-Stock Today

43 Recipes In-Stock Today

40 Recipes In-Stock Today

9 Recipes In-Stock Today

Type Of Pet Foods Available

Product Whole Paws I and Love and You
Dry Dog Food 5 Recipes 13 Recipes
Wet Dog Food 7 Recipes 8 Recipes
Dog Treats 8 Treats 12 Treats
Dry Cat Food 3 Recipes 7 Recipes
Wet Cat Food 8 Recipes 9 Recipes
Cat Treats 2 Treats

Compare Pet Food Prices Across Multiple Pet Stores