WholeHearted vs Taste of the Wild

WholeHearted vs. Taste of the Wild

In this comparison article for WholeHearted vs Taste of the Wild, we'll highlight the key differences between these two pet food brands. To properly compare WholeHearted and Taste of the Wild, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Taste of the Wild vs WholeHearted comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our WholeHearted Review Page or Taste of the Wild Review Page.

Guaranteed Analysis: Taste of the Wild vs. WholeHearted

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

WholeHearted Dog Food vs. Taste of the Wild Dog Food

Dry Dog Food WholeHearted Taste of the Wild
Crude Protein 29.2% 31.9%
Crude Fat 15.8% 18.0%
Crude Fiber 5.6% 4.9%
Wet/Canned Dog Food WholeHearted Taste of the Wild
Crude Protein 43.6% 45%
Crude Fat 24.3% 20.6%
Crude Fiber 7.0% 5.6%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

According to our data, Taste of the Wild guarantees 2.66% more protein than WholeHearted. Although this difference is relatively small, it's still a notable difference. For wet dog foods, Taste of the Wild and WholeHearted provide roughly the same amount of protein.


Crude Fat Comparison For Dog Food

Fats are an absolutely vital component of a balanced canine diet. Not only do fats provide energy, but they also serve important roles in the normal development and function of your dog's body. For example, fats help dogs produce prostaglandins, which reduce inflammation among many other significant functions.

There is a small difference between the fat content of Taste of the Wild and WholeHearted. We can see that Taste of the Wild guarantees about 2.27% more fat than WholeHearted. In addition, WholeHearted wet dog foods also provide more fat than Taste of the Wild wet foods.


Taste of the Wild and WholeHearted both provide roughly the same amount of crude fiber. With regards to wet dog food, WholeHearted and Taste of the Wild also provide roughly the same amount of crude fiber.

WholeHearted Cat Food vs. Taste of the Wild Cat Food

Dry Cat Food WholeHearted Taste of the Wild
Crude Protein 36.7% 41.1%
Crude Fat 14.9% 18.9%
Crude Fiber 5.8% 3.3%
Wet/Canned Cat Food WholeHearted Taste of the Wild
Crude Protein 57.0% 44.4%
Crude Fat 17.1% 16.7%
Crude Fiber 7.5% 8.3%

Crude Protein Comparison For Cat Food

Protein is an extremely important part of your cat's diet. Without sufficient protein, cats can develop a wide-range of serious health problems.

Our analysis shows that Taste of the Wild guarantees 4.44% more protein than WholeHearted dry cat food recipes. In addition, WholeHearted wet cat foods also provide more protein than Taste of the Wild wet foods.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Fats help with the digestion and absorption of fat-soluble vitamins
  • Reduce inflammation associated with arthritis
  • Slow the growth of yeast infections
  • Prevent or reduce the likelihood of certain heart problems.
  • Aid in the development of the retina and visual cortex.

According to our average data, WholeHearted typically provides less fat than Taste of the Wild. However, this difference is relatively small and doesn't represent a significant difference between the two brands. For wet cat foods, WholeHearted and Taste of the Wild provide roughly the same amount of fat.


If you look at the average percentages of crude fiber, you'll notice that WholeHearted typically guarantees 2.47% more fiber. This is a fairly small difference between WholeHearted and Taste of the Wild, but still worth mentioning. For wet cat foods, Taste of the Wild and WholeHearted provide roughly the same amount of fiber.

WholeHearted Pet Food Ingredients vs. Taste of the Wild Pet Food Ingredients

WholeHearted and Taste of the Wild both use the following controversial ingredients in many of their products:

Canola Oil
Pea Protein
Tomato Pomace

Here are some of the controversial ingredients used only by WholeHearted.

Beet Pulp
Iron Oxide
Caramel Color
Powdered Cellulose
Dried Tomato Pomace
Canola Oil (Preserved With Mixed Tocopherols)

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by WholeHearted.

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of WholeHearted & Taste of the Wild?

According to our records, WholeHearted has never been recalled.

Taste of the Wild has been recalled once.

  • May 5, 2012: Salmonella

Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy WholeHearted Pet Foods

You can purchase WholeHearted pet foods from the following stores:


Where To Buy Taste of the Wild Pet Foods

You can purchase Taste of the Wild pet food products from these retailers:







Type Of Pet Foods Available

Product WholeHearted Taste of the Wild
Dry Dog Food 22 Recipes 9 Recipes
Wet Dog Food 21 Recipes 5 Recipes
Dog Treats 18 Treats
Dry Cat Food 11 Recipes 2 Recipes
Wet Cat Food 17 Recipes 2 Recipes
Cat Treats 14 Treats

Compare Pet Food Prices Across Multiple Pet Stores

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