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Zignature vs Pure Balance

Zignature vs. Pure Balance

In this comparison article for Zignature vs Pure Balance, we'll highlight the key differences between these two pet food brands. To properly compare Zignature and Pure Balance, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this Pure Balance vs Zignature comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Zignature Review Page or Pure Balance Review Page.

Guaranteed Analysis: Pure Balance vs. Zignature

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Zignature Dog Food vs. Pure Balance Dog Food

Dry Dog Food Zignature Pure Balance
Crude Protein 32.6% 29.2%
Crude Fat 17.1% 16.7%
Crude Fiber 4.9% 5.6%
Wet/Canned Dog Food Zignature Pure Balance
Crude Protein 43.0% 34.6%
Crude Fat 26.2% 24.6%
Crude Fiber 6.4% 7.2%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

According to our average data, Pure Balance typically provides less protein than Zignature. However, this difference is relatively small and doesn't represent a significant difference between the two brands. In addition, Zignature wet dog foods also provide more protein than Pure Balance wet foods.


Crude Fat Comparison For Dog Food

Dietary fats serves a multitude of roles in the proper development and function of our canine companions. Here are some of the benefits (not exhaustive):

  • Help produce prostaglandins, which reduce inflammation among other critical functions.
  • Aid in the absorption of fat-soluble vitamins
  • Improve skin and coat health
  • Improve the palatially of your dog's food

Both brands provide roughly the same amount of crude fat. With regards to wet dog food, Zignature and Pure Balance also provide roughly the same amount of crude fat.


As you can see, Zignature and Pure Balance guarantee a similar amount of crude fiber. With regards to wet dog food, Pure Balance and Zignature also provide roughly the same amount of crude fiber.

Zignature Pet Food Ingredients vs. Pure Balance Pet Food Ingredients

Here are some of the controversial ingredients used only by Pure Balance.

Canola Oil
Pea Protein
Brewers Rice
Garlic Powder
Pea Protein Concentrate
Animal Fat (Preserved With Mixed Tocopherols)
Poultry Fat (Preserved With Mixed Tocopherols)

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by Pure Balance.

Added Color
Menadione Sodium Bisulfate Complex
Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Zignature & Pure Balance?

According to our records, neither brand has issued any product recalls. Therefore, consumers have no reason to question the safety of Zignature or Pure Balance pet food products.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Zignature Pet Foods

You can purchase Zignature pet foods from the following stores:


44 Recipes In-Stock Today

43 Recipes In-Stock Today

10 Recipes In-Stock Today

24 Recipes In-Stock Today

Where To Buy Pure Balance Pet Foods

You can purchase Pure Balance pet food products from these retailers:


Type Of Pet Foods Available

Product Zignature Pure Balance
Dry Dog Food 21 Recipes 7 Recipes
Wet Dog Food 13 Recipes 15 Recipes
Dog Treats 13 Treats
Dry Cat Food 5 Recipes
Wet Cat Food 4 Recipes
Cat Treats 3 Treats

Compare Pet Food Prices Across Multiple Pet Stores